Shop The Trend
For Women By Women
We’re female founded and we know what women want—because it’s what we want too. We want to kick unrealistic beauty standards to the curb and embrace ourselves, our power, and our beauty.




































































































Let customers speak for us
from 3194 reviewsLightweight but heavy on warmth. A winner.
A clean, polished look for everyday outfits.
Soft fabric with great stretch—super comfortable for everyday wear.
The dress fits beautifully, giving a nice shape around the waist without feeling tight.
The fit of this dress is incredibly flattering—the waist shape is perfect and the flare skirt gives it a beautiful flow.
Love how easy this is to style with boots or sneakers for casual outings.
The drape of the fabric is beautiful. It looks much more expensive than it is. The red color is crisp and clean, making any outfit look instantly more polished. It’s an easy way to elevate a casual look or complete a professional one.
This shirt gets constant use! It pairs well with everything from jeans and vests to formal trousers and cardigans. The semi-high collar is the key—it's flattering and easy to dress up or down. A versatile and reliable purchase.
The quality far exceeded my expectations. The wool material is soft and plush, comparable to much more expensive brands. The mock neck is the perfect height. Fast shipping, five stars!
I got the royal blue with light blue flowers, and it's just as pretty in person as in the pictures! The colors are bright but not tacky. I have fair skin, and this color looks really fresh. The fabric feels soft and stretchy. The only thing to note is that the coverage on the bottoms is pretty minimal (quite cheeky), so if you prefer more coverage, you might want to consider that. But personally, I love that style!
For reference I am 6ft tall and about 150 lbs. Definitely cute and nice material. I bought a size small.. typically I buy a small or medium in underwear or swimsuits. I also recently gained a little bit of weight yet I still decided to size down to a small. I didn’t want the bottoms to be baggy (it still has a tiny bit of extra fabric but it doesn’t bother me) or for it to be oversized on my chest. It ended up looking good!
This bikini has a perfect cut — shows just the right amount without being too revealing. The halter top gives a nice lift, and the side ties let me adjust the fit. Love how confident it makes me feel!
This cardigan is exactly what I was looking for — soft, warm, and easy to style. I usually wear it over a plain tee or a button-down shirt. The collar gives it a refined look, and the quality stitching shows attention to detail. Perfect for fall and early winter.
This swimsuit fits exactly as expected and stays in place when swimming. The fabric dries quickly and doesn’t cling uncomfortably. I love how it combines practicality with a modern, sporty style. Definitely worth the purchase!
Fast shipping
We ship from multiple U.S. warehouses, so your order arrives in just 3-5 days.
Perfect Fit Guarantee
If you're unsure on size, our team of fit specialists are here to help
Easy 30 Day refund
We offer easy returns and exchanges for change of mind

























